Root is the superuser in a *nix based system, capable of doing anything, and we love eliminating barriers.
Like Tree roots.
While out of sight, roots are an important source of growth. It’s how we choose to operate - never on the front page, always helping behind the scenes.
Our own roots.
Root is run by engineers. Everyone on the team has spent time in the engineering, development, or strategy side of a business just like yours.
* Don’t ask an Australian. Apparently in Australia they find the name of our fund hilarious.
Why work with US?
Eagerness to help.
Call / Text / Email / IPoAC anytime. Being an early stage startup can be lonely, and you aren’t expected to know everything. We have a team of founders and entrepreneurs excited to help.
The invisible employee.
You got funded. Now it’s time to build a team. We are your first employee, free of charge. We help wherever it’s needed, from finding a lawyer to code review… and when it’s not, we’re happy to chat strategy over beer (homebrewed) or coffee (pulled on our hacked machine).
We don’t wait for others to invest.
We invest early, before your market is validated, and while everyone else is wondering if your tech will even work. We do code review, design review, and anything else we can to feel ready early.
You have committed to work on a single idea and company, the least we can do is commit to investing in a sector. We are not generalists.
Willingness to lead.
We are willing to commit in big ways. We don’t write $50k checks into 100 companies. We invest in 6-8 companies per year, and are happy to lead or follow in your first institutional round.
No one knows your business better than you.
Even with all the assistance and resources we provide, we invest in entrepreneurs. It’s your business to run, and we are here to support you.
Avidan is the Founding Partner of Root Ventures. Before Root, he designed industrial robotics for Food Network's kitchens. Prior to that, Avidan was CTO of CIM Group, where he focused on industrial investing, and worked as an embedded application developer at Excite@Home. Away from work, Avidan spends time cooking, glassblowing, and writing about coffee around the world. Avidan has a BA in Computer Science from Columbia University.
Chrissy has spent the past decade developing and shipping hardware as an engineering manager at Apple and Square. Prior to Root, she was a founding team member at Pearl Automation, a vehicle technology startup. Outside of work, Chrissy enjoys skiing, baking, and volunteering at the animal shelter. Chrissy has an MS in Electrical Engineering from Stanford, and a BSEE from Rose-Hulman.
Prior to joining Root Ventures, Kane founded and was Head of Product at Brilliant Bicycle Co. He has also worked as an early stage investor at RRE Ventures, a software engineer at Romotive, and a Project Manager at Microsoft. Outside of work, he restores vintage film cameras and trawls Kickstarter for indie video games. Kane has an AB in Computer Science from Harvard.
Before joining Root Ventures, Laelah spent over 15 years in marketing for films, consumer products, and subscription-based services. Outside of work, Laelah an avid kickballer and board gamer. Laelah Reino has a BA in Business Administration with a Marketing concentration from Drexel University.
We build custom espresso machines for fun. When we’re not soldering, writing firmware, 3D printing, developing slackbots, or machining in our SF workshop, we debate the future of autonomous manufacturing and wireless communication. We are a hard tech, seed stage venture fund. And we’ve been investing in the hardest hard tech since 2012.
Our five oldest seed investments:
- Particle: the largest professional IoT development platform
- Momentum Machines: hamburger making robots
- Shaper: handheld CNCs
- Skycatch: drone & data platform for the construction industry
- Plethora: on-demand CNC manufacturing
We operate at the intersection between engineering & business strategy. We obsess about the latest technologies and how they will change entire industries. This is not an engineering job. This is not a strategy consulting job. It’s definitely not an investment banking job. We work in a chaotic place in between. As member of the Root Ventures team, you will spend time thinking about new technical developments and their business applications at very deep levels. Empathy will be essential as you will be a part of every twist and turn our entrepreneurs go through, sharing in the pain, elation, disappointment, and success.
Your role will include identifying & analyzing potential investment opportunities, meeting with founders, conducting due diligence, performing market research & competitive analysis, supporting existing portfolio companies, and strengthening our network through hosting & attending events. You will act as a key stakeholder in every investment decision, and your input will be invaluable in shaping our investment thesis.
Everyone on the Root Ventures team is deeply technical through education and professional background. We’ve worked in roles spanning enterprise IT, embedded systems, high-volume consumer hardware, and robotics. More importantly, we are all technical through personal passion - we’re probably the only VC with a tools & materials stipend for employees.
We are looking for investment professionals at multiple levels of experience. The ideal candidate is willing to roll up their sleeves, seek out industry-changing entrepreneurs, and analyze complex markets while simultaneously hacking on fun side projects alongside us, be it hardware or software (or both!).
Sound like somewhere you'd excel? Please forward a resume and a short note (include any side projects!) to firstname.lastname@example.org